Sketchin

Sketchin: an advanced strategic-design studio, a pioneer leading the way through the maze of future global experiences.

Courage + Openness + Impermanence + Excellence

Mission

We empower forward-thinking organizations to explore technology and face the future. We launch new endeavors and enhance human experiences. We shape business growth to create long-lasting value with a positive impact on people, communities and environment.

Studios around the world: Lugano, Milan, Rome, San Francisco, London, Zurich
Six
Multidisciplinary teams
13
People across the studios network
100+
A world map showing Sketchin's studios and outposts.A world map showing Sketchin's studios and outposts.
  • Sketchin Studios
  • Outposts
Creative Technology Studio

BIP Red is the Creative Technology Studio within BIP Group, which offers Intelligent Solutions for products and services, from concept to market launch.

We combine top design, technology, and cultural transformation expertise to drive change and enable simple, sustainable growth.

400+
Innovators
30+
Digital product launches per year
13
Countries

Sketchin milestones

Founded in Switzerland in 2006, nowadays we are one of the biggest and fastest-growing design studios in Europe.

2006

Foundation

1 person

2007

Lugano Studio opening and creation of the first team

6 people

2015

Opening of San Francisco studio

27 people

2017

Opening of Milan studio

38 people

2019

Opening of Rome studio

116 people

Acting as one

Sketchin venues spread over three countries, working worldwide to solve different challenges by acting as one single being. Ideas, methods, design visions, and internal culture are the same no matter where we live or work.

Sketchin location

Lugano

Sketchin location

Milan

Sketchin location

Rome

Sketchin location

San Francisco

Sketchin location

London

Sketchin location

Zurich

Design Teams

Every team handles one project at a time. Service, interaction and visual designers, together with design and strategy directors, follow an end-to-end process all the way to engineers’ development. Multidisciplinarity is the added value that arises from our teamwork and results in a systemic approach to projects.

Now we are a large group, but there are still only a few layers in Sketchin. That’s why all of us are involved in the decision-making process, as active parts of continuous improvement based on strong values and endless iterations.

Working together

Our approach begins and ends with human experience. Teams work systemically, with a seamless, lean and smart approach, while considering all the system interconnections as an organic entity.

Together we can transform your business, design your next one or steer your sustainable future.

We look like this

Sketchin is made of people, wherever they work and whatever they do. So we are also artists, illustrators, writers, chefs, magicians, musicians, travellers...

Luca Mascaro

Founder & President

Marco Tamburlini

CEO

Alessandro Galetto

General Manager Italy

Elena Zordan

General Manager Switzerland

Federico Rivera

Chief Design Officer & General Manager International

Alicia Zuliani

Executive Coordinator

Vincenzo Epifani

Executive Strategy Director

Samuele Pretini

Agile Coach

Marco Palermo

Designer

Alessandro Tantardini

Lead Designer

Chiara Zanelli

Designer

Fabrizio Salmaso

Designer

Daniela Duran Rodriguez

Designer

Manuele Parola

Designer

Angelica Fontana

Design Director

Gabriele Demarin

Executive Design Director

Federica Bardelli

Designer

Sonia Andreoli

Office Manager

Domenico Scagliusi

Designer

Andrea Parma

Designer

Sacha Sergi

Lead Designer

Stefano Vetere

Lead Designer

Matteo Rizzetto

Designer

Roberto Cacace

Designer

Serena Tonus

Design Director

Matteo De Santis

Designer

Fabrizio Goglia

Lead Designer

Valentina Di Floriano

Designer

Giulia Calabrese

Designer

Maria Grazia Cilenti

Design Director

Iarno Castellani

Executive Strategy Director

Chiara Condemi

Lead Designer

Gea Sasso

Designer

Zeno Tomiolo

Strategy Director

Angela Capellupo

Administration

Giulia Ferraro

Designer

Andrea Caperni

Design Director

Diego Franzini

Lead Designer

Federica Papa

Lead Designer

Elisa Stefania Grasso

Designer

Federico Nenni

Designer

Matteo Polato

Lead Designer

Fabrizio Corace

Executive Strategy Director

Paolo Panzuti Bisanti

Lead Designer

Alberto Conte

Lead Designer

Edoardo Torda

Designer

Alex Cascarano

Executive Design Director & Head of Sketchin Immersive Design Practice

Mariko Flora

Lead Designer

Arianna Salvetti

Designer

Stefania Berselli

Executive Design Director

Francesca Frea

Designer

Francesca Maina

Designer

Francesca Sirianni

Lead Designer

Alberto Andreetto

Lead Designer

Alessandro Di Benedetto

Executive Design Director

Roberto Ranieri

Lead Designer

Stefano Greco

Lead Designer

Valentina Cascio

Lead Designer

Fiammetta Maria Pia Marasco

Designer

Martina Carta

Designer

Claudio Pustorino

Agile Coach

Giacomo Bracci

Strategy Director

Enrico Tedoldi

Design Director

Gabriele Broggini

Designer

Alberto Canuto

Agile Coach

Stefano Finocchi

Design Director