BIP Red is the Creative Technology Studio within BIP Group, which offers Intelligent Solutions for products and services, from concept to market launch.
We combine top design, technology, and cultural transformation expertise to drive change and enable simple, sustainable growth.
Founded in Switzerland in 2006, nowadays we are one of the biggest and fastest-growing design studios in Europe.
2006
Foundation
1 person
2007
Lugano Studio opening and creation of the first team
6 people
2015
Opening of San Francisco studio
27 people
2017
Opening of Milan studio
38 people
2019
Opening of Rome studio
116 people
Sketchin venues spread over three countries, working worldwide to solve different challenges by acting as one single being. Ideas, methods, design visions, and internal culture are the same no matter where we live or work.
Lugano
Milan
Rome
San Francisco
London
Zurich
Every team handles one project at a time. Service, interaction and visual designers, together with design and strategy directors, follow an end-to-end process all the way to engineers’ development. Multidisciplinarity is the added value that arises from our teamwork and results in a systemic approach to projects.
Now we are a large group, but there are still only a few layers in Sketchin. That’s why all of us are involved in the decision-making process, as active parts of continuous improvement based on strong values and endless iterations.
Our approach begins and ends with human experience. Teams work systemically, with a seamless, lean and smart approach, while considering all the system interconnections as an organic entity.
Together we can transform your business, design your next one or steer your sustainable future.
Sketchin is made of people, wherever they work and whatever they do. So we are also artists, illustrators, writers, chefs, magicians, musicians, travellers...
Luca Mascaro
Founder & President
Marco Tamburlini
CEO
Alessandro Galetto
General Manager Italy
Elena Zordan
General Manager Switzerland
Federico Rivera
Chief Design Officer & General Manager International
Alicia Zuliani
Executive Coordinator
Vincenzo Epifani
Executive Strategy Director
Samuele Pretini
Agile Coach
Marco Palermo
Designer
Alessandro Tantardini
Lead Designer
Chiara Zanelli
Designer
Fabrizio Salmaso
Designer
Daniela Duran Rodriguez
Designer
Manuele Parola
Designer
Angelica Fontana
Design Director
Gabriele Demarin
Executive Design Director
Federica Bardelli
Designer
Sonia Andreoli
Office Manager
Domenico Scagliusi
Designer
Andrea Parma
Designer
Sacha Sergi
Lead Designer
Stefano Vetere
Lead Designer
Matteo Rizzetto
Designer
Roberto Cacace
Designer
Serena Tonus
Design Director
Matteo De Santis
Designer
Fabrizio Goglia
Lead Designer
Valentina Di Floriano
Designer
Giulia Calabrese
Designer
Maria Grazia Cilenti
Design Director
Iarno Castellani
Executive Strategy Director
Chiara Condemi
Lead Designer
Gea Sasso
Designer
Zeno Tomiolo
Strategy Director
Angela Capellupo
Administration
Giulia Ferraro
Designer
Andrea Caperni
Design Director
Diego Franzini
Lead Designer
Federica Papa
Lead Designer
Elisa Stefania Grasso
Designer
Federico Nenni
Designer
Matteo Polato
Lead Designer
Fabrizio Corace
Executive Strategy Director
Paolo Panzuti Bisanti
Lead Designer
Alberto Conte
Lead Designer
Edoardo Torda
Designer
Alex Cascarano
Executive Design Director & Head of Sketchin Immersive Design Practice
Mariko Flora
Lead Designer
Arianna Salvetti
Designer
Stefania Berselli
Executive Design Director
Francesca Frea
Designer
Francesca Maina
Designer
Francesca Sirianni
Lead Designer
Alberto Andreetto
Lead Designer
Alessandro Di Benedetto
Executive Design Director
Roberto Ranieri
Lead Designer
Stefano Greco
Lead Designer
Valentina Cascio
Lead Designer
Fiammetta Maria Pia Marasco
Designer
Martina Carta
Designer
Claudio Pustorino
Agile Coach
Giacomo Bracci
Strategy Director
Enrico Tedoldi
Design Director
Gabriele Broggini
Designer
Alberto Canuto
Agile Coach
Stefano Finocchi
Design Director